Activists rally at Kellogg's headquarters to demand removal of artificial dyes from cereals
Activists protested outside Kellogg's headquarters in Michigan, demanding the removal of artificial dyes and preservatives from cereals like Froot Loops and Apple Jacks. They delivered petitions with over 400,000 signatures, highlighting concerns about health impacts on children. Kellogg had previously announced plans to eliminate artificial colors by 2018, but US products still contain these additives. Other countries, like Canada, have switched to natural coloring methods, while new cereals targeting children continue to use artificial ingredients. The protests follow California's recent ban on four artificial dyes used in Froot Loops. Activists argue that these additives can negatively affect children's behavior and call for healthier options in the company's products.