Adidas and Kanye West settle legal dispute over antisemitism controversy
Adidas and Kanye West, now known as Ye, have settled their legal dispute without any financial exchange. The agreement marks the end of tensions following Adidas's decision to cut ties with West in 2022 over his antisemitic remarks.
Adidas CEO Bjorn Gulden stated that there are no remaining issues between the parties. The company plans to sell its remaining Yeezy stock by the end of 2024, having already donated proceeds from previous sales to anti-discrimination initiatives.
In the third quarter of 2024, Adidas reported a 7% increase in sales, totaling €6.4 billion. The company has also raised its financial outlook for the year, attributing growth to successful shoe collections beyond the Yeezy brand.