AI model Aitana earns ₹9 lakh a month and transforms fashion industry

Aitana Lopez, a 25-year-old AI fashion model from Barcelona, is changing the modeling industry. Created by The Clueless agency, she earns up to ₹9 lakh a month, significantly more than the average of ₹2.67 lakh. Aitana has become the face of a sports supplement company and shares content on platforms like Fanvue. She has over 343,000 Instagram followers and has attracted attention from celebrities who mistakenly believe she is real. The agency reports high demand from brands for personalized AI models, citing cost savings and fewer issues compared to human models. Critics raise concerns about the impact of AI models on body image and the sexualized portrayal of women.