AI startup's billboard campaign in San Francisco draws public backlash

gizmodo.com December 10, 2024, 03:01 PM UTC

An AI startup called Artisan has launched a controversial billboard campaign in San Francisco with the slogan “Stop Hiring Humans.” The ads promote their software designed for customer service and sales, sparking public outrage. Artisan's CEO, Jaspar Carmichael-Jack, acknowledged the ads' dystopian nature, stating they aim to attract attention. The campaign has drawn significant media coverage, highlighting the tension between AI advancements and job security for humans. The billboards have been widely criticized for their message, which many see as dismissive of human employment. The campaign reflects a growing concern about the impact of AI on the workforce.


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