Apple drops out of China's top five smartphone sellers
ft.com —
Apple fell out of the top five smartphone sellers in China for the first time in four years during Q2 2024, with its market share declining to 13.6%. Meanwhile, Huawei and Xiaomi gained ground, contributing to an 8.9% year-on-year increase in China's smartphone shipments to 71.6 million units. Apple’s decline is attributed to intensified competition and government scrutiny.