Ashly Burch raises concerns over AI in gaming

Ashly Burch, the voice of Aloy in the Horizon video games, recently expressed her concerns about a leaked AI-generated video featuring the character. In the video, an AI plays Aloy, speaking in a robotic voice with stiff facial movements. Burch clarified on social media that this demo was not part of current game development and did not use her voice or likeness. Despite this reassurance, Burch described feeling worried about the future of voice acting in video games. She is actively supporting striking voice actors, who seek protections against companies creating AI versions of their performances without consent. Burch emphasized the importance of fair compensation and transparency regarding how AI is used. Burch stressed that her concerns are not about the technology itself but about the lack of protections for voice actors. She believes safeguarding their rights is essential for the industry's future. Burch highlighted that temporary contracts are available to give workers the protections they are demanding. The voice actor strike has already affected several game developments, with reports of unvoiced characters in popular titles. As discussions about the role of AI in gaming continue, Burch and her colleagues are fighting for their rights to ensure the longevity and integrity of their craft.