BombayMami blends Indian tradition with contemporary fashion

BombayMami is an emerging Swiss-Indian singer known for her unique style and music. In her latest music video for "Fire in Delhi," she snowboards down a mountain in the Swiss Alps while wearing a traditional Indian outfit called a Lehenga. The video has gained popularity on TikTok, attracting over 750,000 views. She enjoys blending traditional Indian fashion with modern styles. Born in Switzerland and raised between there and India, BombayMami's music reflects her mixed heritage. Her father is from Varanasi, India, and her mother is from Bern, Switzerland. Growing up, she was influenced by a range of music, from Indian classical sounds to artists like Missy Elliott and Aaliyah. BombayMami started making music at a young age. She first entered a recording studio when she was 14. Her song "Fire in Delhi" talks about reclaiming confidence after a tough relationship. She uses Delhi as a metaphor for the chaos in her life, reflecting the intensity of her experiences. Her fashion sense combines elements from her cultural roots and contemporary streetwear. She often collaborates with her stylist, Jonni Boi, and incorporates items from her parents’ wardrobes. She admires both Indian designers like Rahul Mishra and Swiss brands such as Ottolinger for their creativity. BombayMami is also launching her clothing line, Shava, which reimagines South Asian fabrics for modern clubwear. Fans can expect her debut album, "Peaceful Attitude," to be released later this year. She plans to continue merging music and fashion in her own unique way.