Caitlin Clark boosts WNBA attendance, sparks arena changes

marca.com

Caitlin Clark's debut in the WNBA has significantly boosted attendance and interest in the league. After a record-breaking season, she led the Indiana Fever to their best win total in nearly a decade and their first playoff appearance. Due to increased demand to see Clark play, several teams, including the Atlanta Dream, are moving home games to larger venues. This shift has raised questions about the motives behind these decisions, particularly regarding scheduling conflicts. Clark's influence extends beyond the court, impacting merchandise sales and ticket demand. As teams adapt to accommodate larger crowds, her presence is reshaping the business landscape of the WNBA.


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