CEO receives 100 daily complaints about models' sizes

Brigitte Read, CEO of Snag Tights, reported receiving over 100 daily complaints about models being "too fat." The brand features models ranging from size four to 38 and employs 12 staff members to manage negative comments and promote body positivity. Read defended the use of larger models, stating that body shaming harms mental health. She emphasized that all body types deserve representation in fashion advertising. The Advertising Standards Authority has previously banned ads featuring unhealthily thin models. In contrast, complaints about models being too large are rare. Last year, only eight complaints were filed with the ASA regarding model weight, none concerning Snag Tights.