CES 2025 showcases advanced technologies and prompts businesses to rethink strategies

The Consumer Electronics Show (CES) opened in Las Vegas on January 7, 2025, showcasing advanced technologies like AI-driven gadgets and flying cars. Companies are now facing new challenges, including potential tariffs from the incoming U.S. administration. AI is evolving rapidly, becoming more integrated and human-like. Businesses are encouraged to rethink their strategies regarding AI's role, emotional engagement, and the future of e-commerce, as traditional models may no longer suffice. The event also highlights shifts in content creation and marketing, with AI-generated content becoming more prevalent. Companies must adapt to these changes or risk falling behind in a landscape that is transforming quickly.