CNN-News18 celebrates 3 years as India's top English channel

firstpost.com

CNN-News18 has celebrated its third anniversary as India's top English news channel. It has led in BARC ratings for three years in a row. The channel's success confirms its commitment to authentic and credible journalism. To mark this occasion, CNN-News18 introduced a new visual experience aimed at impactful storytelling. This redesign emphasizes the use of visuals over text, creating a cleaner look on screen. The updates also blur the line between television and digital platforms, making all content ready for both. The new approach focuses on immersive, documentary-style coverage. It aims to present exclusive, diverse, and well-researched content that captivates viewers. CNN-News18 has consistently outperformed major competitors like Republic TV and Times Now, holding the highest market share in its category. Smriti Mehra, CEO of English & Business News at Network18, discussed the importance of viewer trust. She noted that the fresh viewing experience reflects gratitude for audience support. Zakka Jacob, Managing Editor at CNN-News18, highlighted the channel’s commitment to delivering nuanced news. CNN-News18 strives for clarity amid noise in the news media. It has become a trusted source for in-depth analysis and complex issues, backed by a team of experienced journalists. The channel's blend of television and digital formats sets a new standard in news broadcasting, aiming for a more engaging and dynamic future.


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