Coca-Cola faces backlash over AI-generated holiday ad as fans call it soulless

Coca-Cola's new holiday ad, created entirely with artificial intelligence, has faced significant backlash from fans. Viewers have described the ad as "slop," "embarrassing," and "creepy," contrasting it with the nostalgic 1995 "Holidays Are Coming" commercial. The company's European CMO stated that the goal was to modernize the classic ad, but many fans preferred a different approach. Critics argue that Coca-Cola should have used real artists and actors instead of AI for the project. Despite the negative reception, an AI studio involved in the ad emphasized the speed and efficiency of using AI for production. Coca-Cola has not yet responded to the criticism.