Coca-Cola's new Christmas advert sparks backlash over AI characters replacing Santa
Coca-Cola's new Christmas advert has sparked anger among viewers after it replaced Santa with AI-generated characters. The 15-second clip features computer-generated people and a hand reaching for a Coke Zero, marking a significant shift from the traditional ads. This year's advert, which uses no real actors, contrasts sharply with the iconic 1995 version that featured real trucks and Santa. Viewers have expressed disappointment on social media, criticizing the use of AI and longing for the nostalgic elements of past commercials. Coca-Cola stated that the move to AI reflects its commitment to innovation while maintaining its core values. The company also plans to continue its popular Christmas truck tour, which will feature festive activities and Coca-Cola products.