"Deli Boys" challenges South Asian stereotypes in comedy

Hulu’s new comedy series, Deli Boys, breaks away from common South Asian stereotypes on television. The show is set in Philadelphia and follows two Pakistani American brothers who inherit a deli that serves as a front for illegal activities. Poorna Jagannathan, Asif Ali, and Sagaar Shaikh star in this series. Jagannathan plays Aunt Lucky, a mysterious matriarch, while Ali and Shaikh portray the brothers Mir and Raj, who are often at odds but still care for each other. Their stories include hilarious and chaotic situations, like drug deals and chasing a naked man. The show is produced by Onyx Collective, which focuses on underrepresented creators. It aims to present South Asians as regular people, without the burden of heavy cultural messages. Jagannathan shared that the straightforwardness of the plot makes it feel unique and refreshing. The trio discussed the cultural misconceptions that the show aims to challenge. They emphasize that South Asians are often boxed into obedient or stereotypical roles. They want viewers to see their characters as flawed, real people. Ali highlighted that the series allows them to portray their characters more authentically, without fitting into typical narratives. The team shared their excitement about how the show has resonated with audiences. A launch event in New York City drew a large crowd, showcasing a desire for more relatable representations in media. They noted how enjoyable it was to work collaboratively, with a shared passion for making the show a success. Guest star Tan France's casting was a highlight for the actors, who initially suggested him for a major role. They found it significant to have someone known for his positive energy play a disruptive character. The actors also revealed that they felt a rare sense of unity and dedication among the cast and crew during filming. Deli Boys features humor that reflects the creators' experiences and cultural nuances. The series mixes comedy with relatable anecdotes, making it both entertaining and meaningful. Ultimately, the cast hopes the show contributes positively to discussions on representation and diversity in media, presenting South Asians as complex individuals rather than stereotypes.