Feature phones gain popularity due to digital fatigue
Feature phones are making a comeback as more people feel overwhelmed by modern smartphones. Many find that devices like the iPhone and Android phones are too similar, leading to digital fatigue. This has prompted a renewed interest in simpler phones that offer a different experience. Feature phones are retro devices with modern technology. They do not have the complex features of smartphones. Most feature phones come from the late 1990s and have physical keypads, small screens, and basic cameras. They are usually lighter, smaller, and cheaper than modern smartphones, but they lack many popular apps and high storage capacity. A user shared their experience with a Nokia 3210. They found it charming and appreciated its size, which fits easily in a pocket. It helped reduce screen time and improved their focus and sleep. However, they struggled with the keypad and missed the convenience of modern app menus. The experience reminded them of the limitations of older technology. Despite these challenges, feature phones are gaining popularity. Adam Ferguson from HMD reported growth in sales, especially among younger people looking to unplug from digital distractions. In India, HMD sold 2 million feature phones in one month alone. The company is also modernizing these devices, adding features like payment options and plans for AI assistants. Many people enjoy feature phones for their simplicity. They provide a break from constant notifications and social media. While not everyone may switch completely, these phones offer a good alternative for those needing to disconnect from the digital world. Parents also appreciate feature phones for keeping in touch with their children without the risks of social media.