Government creating system to resolve consumer complaints efficiently

The government is creating a system to resolve consumer complaints before they reach court, according to Consumer Affairs Secretary Nidhi Khare. This initiative aims to provide a faster and more efficient platform through the National Consumer Helpline (NCH). The NCH has seen a significant increase in call volume, growing nearly tenfold since January 2015. The introduction of artificial intelligence tools has improved its capacity to handle complaints. With the upcoming NCH 3.0 modernization, the goal is to resolve most complaints within seven days, compared to the previous average of 45 days.