Heineken seeks new owner for historic Irish pub

Heineken is searching for a new owner for McLoughlin’s Bar, a family-run pub on Achill Island, Ireland, that has been in the same family for 155 years. The current owner, Josie McLoughlin, has no family to take over as he approaches retirement. Many independent pubs in Ireland are closing due to a lack of successors. Over 40% of rural pub owners are considering retirement, but 84% have no family to continue their legacy. Heineken aims to address this issue with its campaign. The company is targeting the global Irish diaspora, offering support and mentorship to potential new owners. Heineken hopes to inspire a new generation to preserve the cultural significance of Irish pubs.