Jaguar's managing director responds to backlash over controversial ad

Jaguar Managing Director Rawdon Glover is addressing backlash from a controversial 30-second ad released on social media. He stated that the ad's message was misunderstood and criticized the negative reactions it received online. Glover emphasized the need for Jaguar to differentiate itself from other auto brands and to move away from traditional stereotypes. He expressed disappointment over the harsh comments directed at the ad. The ad has drawn comparisons to other recent marketing missteps in the industry, with some experts warning that it could harm Jaguar's long-standing brand reputation.