Jennie launches solo career's next phase with empowering anthem 'Mantra'

rollingstone.com October 11, 2024, 02:01 AM UTC

Jennie, a member of Blackpink, has released her new single "Mantra," marking the start of her solo career's next phase. This upbeat anthem promotes self-love and empowerment, showcasing a new side of her artistry. The song is inspired by Jennie's experiences in Los Angeles and features a music video directed by Tanu Muino. It highlights themes of female empowerment and confidence, with Jennie performing in various looks throughout the city. "Mantra" is Jennie's first solo release since last year and the first under her new partnership with Odd Atelier and Columbia Records.


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