Judge approves struggling restaurant's rebranding in Denver
A federal judge has allowed a struggling restaurant in McGregor Square, called Caldero, to rebrand itself as La Loma. This decision comes after a divorce settlement between the restaurant's previous owners, William and Renee Brinkerhoff. During a court hearing, Judge Gordon Gallagher noted that Renee Brinkerhoff had won the rights to use the La Loma name as part of the divorce proceedings. The couple's divorce, which ended a 44-year marriage, divided their restaurant business, including two future La Loma locations and the struggling Caldero. The rebranding is meant to improve Caldero's financial situation, which has been losing over $100,000 each month since opening two years ago. However, William Brinkerhoff filed a lawsuit, claiming Renee was infringing on the La Loma trademark. His attorney argued that the new La Loma in McGregor Square could confuse customers and harm the original La Loma's reputation. Renee's lawyer countered that she has the legal right to use the La Loma name and that preventing the rebrand would financially hurt her efforts to open new locations. Judge Gallagher stated that there were unclear issues regarding the trademark ownership but ultimately allowed the rebranding to proceed. The couple's divorce has led to family divides, with their children taking sides. Renee's daughter, Juliette, has publicly criticized her mother, alleging that she is harming their family. Meanwhile, William expressed concern that the integrity of the La Loma brand is at risk with two separate operators. Despite the ongoing family conflict, rebranding efforts were already underway, with signs at McGregor Square indicating the restaurant will officially open as La Loma on Monday.