Kia unveils the Tasman pickup truck with a bold and unique design

Kia has officially unveiled the Tasman, a new body-on-frame pickup truck that features a unique design, setting it apart from other trucks on the market. The design has sparked mixed reactions among potential buyers. Kia's design team, led by John Buckingham, emphasizes that the Tasman's bold look aligns with the brand's identity of being different and disruptive. They acknowledge that not everyone may appreciate the design initially, but believe it will grow on people over time. Currently, there are no plans for Kia to sell the Tasman in the U.S., allowing the company to focus on its distinct design approach without immediate competition in that market.