KRAFTON plans significant investments in India’s gaming market

KRAFTON, the South Korean gaming company known for Battlegrounds Mobile India, is focusing on expanding its business in India. The CEO, Sean Hyunil Sohn, stated that India is one of KRAFTON's top five markets globally. The company plans to invest and possibly acquire more businesses in the country due to its growing mobile gaming culture and young population. KRAFTON has already invested $200 million in India and sees great potential for continued growth. Sohn emphasized that the Indian gaming market is still developing, but its mobile-first approach gives it a unique advantage compared to more mature markets. He believes that the market will become much larger and more significant in the next few years. Despite challenges, Sohn is optimistic about India's regulatory environment, noting the structured approach to implementing guidelines. He mentioned that India's demographics, with a large youth population, contribute to the attractiveness of the market for investment. KRAFTON is looking for opportunities to invest further and may acquire promising companies in the gaming space. They desire to partner with those who are passionate about game development. Sohn acknowledged the need for increased awareness of gaming as a serious career path and called for support from the government and educational institutions to nurture talent in the industry.