KRAFTON plans to expand investments in India's gaming market

thehindu.com

KRAFTON, a South Korean game developer known for Battlegrounds Mobile India (BGMI), is focusing on growth in the Indian gaming market. The CEO, Sean Hyunil Sohn, mentioned that India is one of KRAFTON's top five markets globally. The company believes the country’s mobile gaming culture and young, tech-savvy population will lead to steady growth. KRAFTON has already invested $200 million in India and plans to increase its investment. Sohn expressed a positive outlook on India's regulatory environment, stating that the frameworks are clear and provide constructive feedback. They see a strong potential for growth in the coming years. While the Indian gaming market is still smaller than those in more mature countries, Sohn noted its unique position. He highlighted that many gamers in India start with mobile gaming, unlike in other markets where consoles and PCs were common first. This creates an opportunity for expansion. The demographics of India also favor the gaming industry, with a large younger population and a growing user base for games. KRAFTON had a successful financial year in 2024, increasing its capacity to invest further. They are actively looking for opportunities to invest or acquire other gaming companies. Sohn emphasized the need for passionate game developers and the importance of education in promoting gaming as a viable career path. He believes that India has the talent to create impactful games for global markets. KRAFTON is committed to supporting this growth in the Indian gaming sector.


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