Loti AI offers deepfake detection tools for everyone

Loti AI, a company that detects deepfakes, has announced it will make its technology available to everyone. Previously, only celebrities and public figures could use these tools to protect their digital identities. Now, anyone can access them. Loti AI's CEO, Luke Arrigoni, highlighted the growing risks on the internet. He noted that threats to personal reputations are no longer just for famous individuals. The company aims to help all users gain control over their online images and identities. Founded in 2022, Loti AI offers both free and paid memberships. The service scans the internet each day for deepfakes and unauthorized content about users. It allows people to quickly remove this content, with many experiencing a 95% success rate in takedowns within 17 hours. Arrigoni emphasized that everyone deserves the ability to protect their image online. The company’s mission is to ensure that users have no images of themselves online that they haven't approved. Aside from removing unwanted content, Loti AI also helps users find authorized photos and videos that may be important to them. Interested users can sign up through the Loti AI website or app. Last fall, Loti AI partnered with Dolphin, a marketing and production firm, to expand access to its services for various businesses. This partnership is expected to help Loti AI further develop its technology.