Malaysians enjoy Chinese micro-dramas; local creators respond

Chinese micro-dramas have gained immense popularity in Malaysia, featuring short episodes filled with drama and romance. These quick stories fit well into busy lifestyles, allowing viewers to enjoy them during commutes or breaks. Local creators are now looking to produce similar content, aiming to capture the same audience with home-grown titles. The goal is to replicate the engaging format that has captivated many Malaysians. Viewers appreciate the fast-paced nature of these dramas, which often end with cliffhangers. This format allows for easy viewing, making it appealing for those with limited time.