Mr. Peanut appears as a leader in Netflix's film

nypost.com

Netflix's new movie, *The Electric State*, features Mr. Peanut as a revolutionary leader in a bizarre twist on product placement. The film, with a budget of $320 million, stars Millie Bobby Brown and Chris Pratt in an alternate 1990s where robot mascots rebel against humans. Mr. Peanut, voiced by Woody Harrelson, delivers speeches advocating for robot autonomy, drawing comparisons to historical figures like Martin Luther King Jr. This character choice differs significantly from the original graphic novel, where Mr. Peanut does not appear. Planters confirmed their involvement, suggesting the film is part of a rebranding effort for the mascot. The unusual portrayal has sparked debate about the effectiveness of such product placement in modern media.


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