Netflix plans major live programming expansion despite recent technical issues
Netflix plans to significantly expand its live programming, with chief content officer Bela Bajaria expressing confidence despite recent technical issues during the Mike Tyson/Jake Paul fight. The company is preparing for two NFL games on Christmas Day, featuring a halftime show by Beyoncé. Bajaria noted that Netflix reached 60 million households globally for the Tyson-Paul event and aims to enhance its live offerings, including the upcoming weekly "WWE Monday Night Raw" starting January 6. The company is also exploring live content in international markets. In addition to live events, Netflix is focusing on non-English programming, with 13% of U.S. viewing hours dedicated to such content. Upcoming titles include "Love Is Blind: France," "Physical 100: Asia," and the second season of "Squid Game."