Nvidia sells RTX GPUs at GTC in San Jose

Nvidia is selling its new RTX 5080 and 5090 graphics cards from a food truck at the GPU Technology Conference (GTC) in San Jose. The truck is part of a trendy sales setup, but buying these cards is far from casual. Attendees must pay over a thousand dollars for a ticket to get access. Sales of the graphics cards are limited to conference goers. Each attendee can buy from a small batch of cards sold at random times. Nvidia has about 1,000 units of each model available, which are drawing a lot of interest. Buyers include developers who need powerful GPUs for work, rather than gamers. Some attendees might try to resell the cards online after the event. The GTC runs for a couple more days and showcases a variety of new AI and industrial products alongside the GPUs.