Nvidia unveils RTX 50-series and AI rendering tools at CES 2025

Nvidia has launched its GeForce RTX 50-series at CES 2025, introducing a new software kit for developers focused on AI rendering. This marks a shift from traditional rasterization to neural rendering, enhancing graphics performance in future games. The updated RTX software includes tools for neural shaders, texture compression, and generative AI face rendering. These advancements aim to improve visual quality and processing speed, although the technology is not yet available in games. Nvidia is collaborating with Microsoft and other chip makers to integrate new features into DirectX, allowing broader access to neural rendering. A tech demo called Zorah showcases the potential of these developments, featuring high-quality graphics and complex scenes.