Paras Milk now sells 3.6 million litres daily

Paras Milk has grown significantly since its humble beginnings. Founded by Ved Ram Nagar, it started with just 60 litres of milk sold daily. Today, the company delivers around 3.6 million litres each day. It competes with well-known brands like Mother Dairy and Amul. Ved Ram Nagar began his journey as a small milk seller at 27 years old. With his keen understanding of the dairy industry, he realized the potential for a larger business. In 1980, he launched his first firm. By 1984, he established a unit for processing milk and dairy products. The company truly expanded in 1987, when Nagar built a major milk plant in Sahibabad, Ghaziabad. Another plant followed in Gulavathi in 1992, further boosting production and distribution capabilities. In 2004, Paras Milk expanded outside Delhi-NCR to Gwalior, reaching more customers. After Ved Ram Nagar passed away in 2005, his sons took over. They rebranded the company as "Vedram and Sons Private Limited" in 2008, reinforcing the Paras brand and adding a range of milk products. The business has since diversified into healthcare, real estate, education, and pharmaceuticals. The family remains involved in politics and social work. Surendra Singh Nagar, one of Ved Ram Nagar's sons, serves as a Rajya Sabha MP. They also support education and health initiatives through the Chaudhary Ved Ram Charitable Trust. Paras Milk's operations now reach many states, including Haryana and Rajasthan. The company connects with over 5,400 villages, benefiting thousands of farmers. They not only buy milk but also provide financial help to dairy producers. Currently, Paras Milk's product line includes ghee, butter, cheese, and flavoured milk, which are popular among consumers.