Peso Pluma headlines Rolling Loud California, makes history

Peso Pluma made history on March 15, 2025, by becoming the first regional Mexican artist to headline Rolling Loud California, a festival traditionally focused on hip-hop. His performance showcased a blend of regional Mexican music and hip-hop, highlighting the genre's growing influence. During his set, Peso Pluma surprised fans by inviting artists Ty Dolla $ign and El Alfa to join him on stage. This collaboration marked a significant moment for regional Mexican music within the festival, which had previously featured only a few acts from the genre. A$AP Rocky closed the night with a dramatic entrance from a helicopter, performing new and popular tracks. His set celebrated his recent acquittal and included special guests, further emphasizing the festival's diverse musical landscape.