Primark launches Bluey family pyjama range, shoppers excited
Shoppers are excited about Primark's new Bluey family pyjama range, perfect for spring. The popular discount retailer recently launched this collection for fans of the beloved children's show about a cute Australian dog and her family. The new pyjamas come in various sizes for both kids and adults. Customers can find shorts and t-shirt sets featuring characters like Bluey, Bingo, Chilli, and Bandit. The children’s sets are priced at £9, available for kids aged one and a half to twelve years. Adult sets cost £13, with size options from XXS to XXL for women and XS to XXL for men. In addition to these sets, there are also cozy long pyjama options for kids priced at £10. The new collection follows the success of a previous Bluey onesie release, which attracted many shoppers. Primark staff have been promoting the new range on social media platforms, gathering positive reactions from customers. Many have expressed their eagerness to buy the pyjamas, encouraging friends to rush to stores. Primark’s ability to offer low prices comes from several strategies. The company sells a high volume of items, reduces advertising costs, avoids expensive packaging, and improves transportation efficiency from factories to stores.