Radhika Munshi leaves corporate job to start saree brand

Radhika Munshi, a graduate of IIT Roorkee and IIM Ahmedabad, has taken an unexpected turn in her career. She decided to leave her high-paying corporate job and start her own saree brand called Anorah. Her goal is to merge traditional sarees with modern styles for contemporary women. At first, Munshi faced self-doubt about her decision. However, strong support from her customers helped confirm that she was on the right path. The feedback she received made her entrepreneurial journey fulfilling and connected her to her true passion. Despite her impressive qualifications, including a B.Arch from IIT Roorkee and an MBA from IIM Ahmedabad, Munshi realized that the corporate routine wasn't for her. She noticed a lack of saree brands that appealed to modern working women and decided to fill that gap. In 2023, she launched her brand after recognizing that selling sarees was not what she had initially envisioned. Munshi now finds more excitement and satisfaction in building her brand than in any past paycheck. Her story reflects a rising trend of professionals choosing to follow their entrepreneurial dreams instead of traditional career paths.