RSS transforms image to include youth and women

The Rashtriya Swayamsevak Sangh (RSS) is working to change its image. Traditionally seen as a men's organization for the elderly, it is now focusing on engaging youth and empowering women. The Sangh wants to show that it values the contributions of women and the energy of young people in shaping India’s future. Recent efforts include highlighting prominent women leaders from India's history. Figures like Ahilyabai Holkar and Rani Laxmibai are being celebrated. This shift is part of a broader outreach strategy, as the RSS aims to be more inclusive. They have held events like the one on Rani Abbakka and will create programs focused on Holkar's legacy. Even though the RSS has a women's wing, it has not allowed women members in its main organization until now. To attract younger members, the RSS is introducing new programs aimed at people aged 15 to 30. These will include community service, seminars, and training camps. The Sangh’s message is clear: it is not just for men or bound by old traditions. As it prepares for its centenary, the RSS wants to be seen as inclusive and ready to inspire the next generation across gender and social lines.