Seamus Blackley plans chocolate factory in Los Angeles
Seamus Blackley is known for creating the Xbox game console. Now, he is turning his attention to chocolate. His goal is to build a chocolate factory in Los Angeles, where cacao trees do not naturally grow. Blackley's workspace in San Gabriel is filled with scientific equipment and a small greenhouse. Inside, he is growing cacao trees, which are essential for making chocolate. Blackley wants to create a chocolate company that produces chocolate made from locally grown cacao. He says this is a serious endeavor for him. Even though Blackley remains busy with his other projects, he is excited about this new venture. He imitates a playful approach to business, even including a hidden joke on his company website. Blackley believes that cooking and science are closely linked. He emphasizes the importance of evidence and truth in both fields. Along with his partner, Asher Sefami, Blackley is dedicated to producing chocolate in their lab. They control the environment to help the cacao trees thrive. They aim to create a unique chocolate flavor that reflects the local Los Angeles climate and microorganisms. Blackley and Sefami have faced challenges, including sourcing cacao trees and learning how to care for them indoors. Their efforts are ongoing, but both are passionate about this project and eager to expand their chocolate-making operation. The chocolate scene in Los Angeles is competitive, with many well-known chocolatiers. However, Blackley is focused on his vision to grow cacao locally. He sees this journey as more than just a business; it is about discovery and creativity. As he embarks on this chocolate adventure, Blackley hopes to bring a sense of wonder and excitement to chocolate lovers in Los Angeles. He believes that they can create something special and unique to the city.