Soderbergh's 'Black Bag' opens to $7.5 million

Steven Soderbergh's new film "Black Bag" opened to just $7.5 million, highlighting Hollywood's struggle with original content. The film, starring Michael Fassbender and Cate Blanchett, received positive reviews but failed to attract audiences. This opening is similar to Soderbergh's past films, indicating a trend where original screenplays struggle against established franchises. Other films like Paramount's "Novocaine" also underperformed, with an $8.7 million debut. The decline in traditional advertising methods complicates marketing for these films. As audiences become more selective, studios face challenges in drawing viewers to original stories amid a crowded market dominated by familiar intellectual properties.