Spring 2025 emphasizes bold pastel makeup trends

vogue.com

Spring 2025 is bringing a new beauty trend focused on bright pastels. Makeup looks now feature soft colors like lilacs and blues, giving a youthful and delicate vibe. At spring fashion shows, makeup artists have showcased these lively colors in unique ways. Notably, at Coperni's show in Disneyland Paris, pale purples were the star. However, bold designs like graphic eyeliner and defined brows added a fierce touch instead of being overly sweet. Pat McGrath, a well-known makeup artist, believes pastels can change a look entirely. "They’re timeless but can feel entirely new depending on how you layer or finish them," she explains. This versatility was evident at Dries Van Noten, where bright orange accents were combined with softer hues. The trend isn't just for runways. Models like Gabbriette sport cherry blossom cheeks with dark eyeliner, while FKA twigs has been seen wearing iridescent green eyeshadow at New York events. Makeup artists suggest mixing colors for a fresh look, like pairing pastel eyes with darker lips. Makeup artist Hiromi Ueda encourages exploring contrasts to make pastels feel modern. For a unique style, she suggests considering offbeat color combinations and unexpected details. The key to this trend is to embrace boldness and personalize the soft shades to create a striking appearance.


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