Summer 2025 beauty launches emphasize lightweight products and vibrancy

As summer approaches, beauty brands are releasing new products to help you look your best. These launches focus on lightweight skincare and vibrant makeup that provide a fresh summer glow. One highlight is PAC Cosmetics' Matte Touch Compact Powder. This product offers a flawless finish that lasts all day. It blends well, comes in six shades, and controls shine without looking heavy. It is travel-friendly and currently available at a 10% discount for a limited time. Kiehl’s has updated its Creamy Eye Treatment with Avocado, adding more avocado oil and caffeine for better hydration and brightness under the eyes. This richer formula promises to depuff and smooth the skin. M.A.C has introduced the Hyper Real Serumizer, which reduces dark circles and evens skin tone. It includes nourishing ingredients like Japanese Peony Extract and Hyaluronic Acid for hydration. For lips, the Lip Injection Extreme Plumping Clicks provide moisture and color with a sweet strawberry scent, while Hyphen's MANGO LIP SCREEN offers sun protection and helps lighten dark spots. Rodial has launched a Vitamin C Brightening Cleanser to refresh skin in the summer sun. This cleanser promises to exfoliate and tighten pores for a glowing complexion. Manta's Healthy Hairbrush is a versatile tool for curly and wavy hair, helping with detangling and scalp care. Lastly, The Ordinary’s Growth Factors 15% Solution aims to improve skin firmness and texture at an affordable price. Lastly, Heliocare's 360° Water Gel focuses on sun protection, making it a must-have for summer. It hydrates and protects against UV damage while being water-resistant.