Surgeons see increase in patients seeking facial corrections

Plastic surgeons are reporting an increase in patients seeking help for a condition known as "resting bitch face" or RBF. This term refers to a facial expression that appears unkind or scowling, even when the person is relaxed. Experts believe the rise in RBF cases may be linked to the popularity of weight loss treatments, such as Ozempic. These treatments can lead to significant weight loss, but can also cause changes in facial appearance, including sunken cheeks and sagging skin. At a recent conference in Austin, Dr. David Turer noted a growing demand for cosmetic procedures aimed at correcting this issue. He explained that weight loss can lead to a drawn look, making people appear sad or unfriendly. New cosmetic techniques are emerging to address RBF. Doctors recommend a combination of treatments, such as biostimulators which help the skin produce its own volume, and neuromodulators like Botox to lift the corners of the mouth. These procedures can often take just a short time and are relatively affordable. However, for patients with significant weight loss and visible skin laxity, more invasive procedures like face and neck lifts may be necessary. These operations can be costly, typically ranging from $20,000 to $100,000 depending on the treatment plan. As many as fifteen million people in the U.S. might be using weight loss jabs, raising concerns about the effects on their appearance. Doctors are increasingly treating women who misrepresent their weight to obtain these medications, highlighting a growing issue linked to weight management and cosmetic surgery trends.