Traffic to porn site spikes after Mattel prints wrong URL on 'Wicked' doll boxes

nypost.com

Traffic to a porn site has surged after Mattel mistakenly printed its URL on packaging for "Wicked" dolls. The dolls are based on characters from the upcoming movie adaptation of the Broadway play. The error links to Wicked.com, a porn production company, instead of the intended wickedmovie.com. This mistake was first noticed by social media users, leading to increased viewership for the adult site. The first part of the "Wicked" movie is set to release on November 22, featuring stars Ariana Grande and Cynthia Erivo. The film has a budget of $145 million and is a two-part adaptation of the popular Broadway show.


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