Ubisoft stakes its future on 'Assassin's Creed Shadows.'

Ubisoft is launching "Assassin's Creed Shadows," a highly anticipated game set in samurai-era Japan. This release is crucial for the company, which has seen its stock drop 77% since 2020, with a 30% decline in the past year. The game's success is vital as Ubisoft's market cap is now $1.75 billion, significantly lower than in previous years. The company is exploring options for a buyout and potential partnerships to stabilize its financial situation. Despite the excitement, Ubisoft faces challenges, including competition from multiplayer games and past underperforming titles. Controversies surrounding the game's characters have also affected its marketing, raising questions about the brand's current appeal.