Waltair Division introduces train magazine to enhance experience

The Waltair Division has launched an in-train magazine called Your Platform on three key trains. This initiative is designed to improve passenger experience and generate extra revenue for the railways. The magazine was introduced on the Visakhapatnam-Secunderabad Vande Bharat Express, the Vistadome coaches of the Visakhapatnam-Kirandul train, and the Visakhapatnam-Guntur UDAY Express. It will be available to passengers starting from April 1. Divisional Railway Manager Lalit Bohra launched the magazine along with other officials and the magazine's founders. Waltair Division is the first in India to offer an in-train magazine in Vistadome coaches. It is the second to do so on other trains, following Chennai. Mr. Bohra mentioned that they plan to expand this initiative to more trains based on passenger feedback. Your Platform, created by YP Digest India Pvt. Ltd, includes facts about the history of Indian railways, tourist attractions, cultural insights, and health tips. Mr. Bohra stated that the magazine aims to enhance passenger satisfaction and promote reading habits among travelers. This marks the first non-fare revenue project using an e-auction system in Indian Railways.